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Nuggets On
advertising

What are the inherent traits one should possess to pursue a career in Advertising? What differentiates the iconic ads from the average ones? Let us learn from somebody who has walked the path.

Advertising as a career option

KV Sridhar (Pops) talks about the inherent traits one should possess to flourish in the world of advertising. He talks about the notion of story-telling relating it to how children lie but get away with it because of the innocence. He also alludes to the criticality of understanding the client business, socio-cultural trends and a nuanced understanding of human behavior to flourish in the industry.

More from KV Sridhar (Pops)

TAGS
Insights on career paths Advertising

Secret sauce behind great ads and film-makers

KV Sridhar talks about what separates the great ads and film makers from the rest. He shares his insights from his recently launched book – 30 Second Thrillers where he goes behind the scenes of legendary ads (tag lines such as Wah Taj, Hamara Bajaj, Only Vimal, I love you Rasna) and breaks down the secret sauce behind the ads and the ad film makers.

More from KV Sridhar (Pops)

TAGS
Excellence Advertising

Get in touch with Deepak Jayaraman

  1. (a) for planning a session for him to share specific insights from the podcast in your organization
  2. (b) for working with him as an Executive Coach / Transition Advisor
  3. (c) to share feedback or suggestions on the Podcast.
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