Katy speaks about how we all can leverage the power of a fresh start to drive behavioural change. She goes on to say that if we look hard enough then there might be several fresh opportunities we could find in our lives. Very often, we think Jan 1 in a year as a fresh start and have resolutions. But Katy goes on to say that we can have a similar approach if we think wider about a new start. She also refers to an initiative at Google that looked at key moments where people are more likely to engage in a certain behaviour.