Ambi Parameswaran

CEO connect with end consumer

Ambi talks about how leaders like Karsanbhai Patel of Nirma have an intuitive understanding of the customer need. He specifically talks about the “chaiwalla test”, a concept he discusses in his book, to talk about how some leaders find smart ways of getting a quick pulse from the real demographic rather than making misleading assumptions.

More from Ambi Parameswaran

Get Notified

Subscribe to our mailing list