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NUGGET FROM
Suresh Narayanan

Marketing 2.0

Suresh talks about how Marketing has a function has evolved given the Digital age we are living in. He says that instead of Digital Marketing, he believes in marketing to the Digitally Enabled that is often the entire consumer base. He also speaks about how he leveraged Digital to resurrect the brand Maggi when Nestle re-introduced the brand.

More from Suresh Narayanan

TAGS
Digital Staying relevant

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